Drivers are four times more likely to crash if they’ve had less than five hours’ sleep, according to new research.

Now a new hard-hitting road safety campaign targeting drowsy drivers has been launched by the Victorian Government and Transport Accident Commission (TAC), called ‘Driving tired? Wake up to yourself’.

It reminds drivers that being tired behind the wheel not only makes them a danger to themselves, but a danger to everyone on the roads.

Tired drivers contribute 16-20 per cent of fatal crashes on Victorian roads each year, while accounting for approximately 25 per cent of road trauma injuries at The Alfred and Royal Melbourne hospitals, according to the TAC.

The new campaign has been backed by research by Monash University and the TAC, which found participants in an impaired driving assessment track trial were four times more likely to crash if they had only four-to-five hours’ sleep.

A second study found most respondents understood the risks of driving while tired and could identify the signs and symptoms, while young men reported a greater risk of falling asleep at the wheel.

The campaign comes as this year’s Victorian road toll surpasses 100 – a total of 106 people have lost their lives on the state’s roads in 2024.