The Transport Accident Commission’s (TAC) attended the recent Formula 1 Louis Vuitton Australian Grand Prix 2025 to promote its latest safety campaign.
‘Drink lemons. Don’t drive them,’ urges Victorians to drive the safest car they can afford and aims to reshape the perceptions of what makes a ‘lemon’ car – shifting the focus beyond reliability to include vehicles lacking essential safety features.
“The Formula 1 Louis Vuitton Australian Grand Prix 2025 is an iconic Melbourne event, and a perfect setting to engage fans on how choosing the safest car they can afford will keep themselves and their loved ones safe on the road,” said TAC CEO, Tracey Slatter.
“Through our AGPC sponsorship we are hoping to improve the community’s understanding of life-saving vehicle safety features and better connect them to the safety information available to make informed choices.”
According to the TAC almost two thirds of all drivers and passengers killed on Victorian roads last year were in vehicles over 10 years old – models, it said, that were less likely to have life-saving features such as automatic emergency braking (AEB), electronic stability control (ESC), and side curtain airbags.
The TAC said research showed that road trauma could be reduced by up to 33% if all Victorians drove the safest vehicles available.
