A new road safety challenge has been launched which aims to help cities in Latin America and the Caribbean reduce traffic deaths and serious injuries.

Coordinated by WRI Ross Center for Sustainable Cities, the Vision Zero Challenge will train city leaders on how to make streets safer for children, how to improve infrastructure and speeds, how to set policies and attract financing.

Latin America and the Caribbean are both areas where rapid motorization has led to increased traffic fatality rates.

“Vision Zero is a powerful approach to road safety that has become a global phenomenon,” said Claudia Adriazola-Steil, Director of Health and Road Safety and Deputy Director of Urban Mobility at WRI Ross Center for Sustainable Cities.

The challenge will pilot a model where invited cities participate in six months of knowledge exchange, during which partner organizations will offer training on key areas: managing speeds, safety for children and young people, data and innovation, policy and finance, and safe infrastructure.

At the end of the training process, cities can submit a project or policy they have developed in response to what they have learned. The five most outstanding applications will be selected as #Vision2Action Champion Cities and receive further prestigious and in-depth training opportunities, including travel to represent their city in Sweden at the Vision Zero Academy.