The Texas Department of Transportation’s (TxDOT’s) “Plan While You Can” campaign is urging drivers to plan ahead to help reduce alcohol-related crashes this upcoming Labor Day weekend.
As a combined result of last year’s campaign and the efforts of many state and local community partners, including law enforcement, Texas experienced a 23 percent decrease in drunk-driving crashes over the 2017 Labor Day weekend, compared to the 2016 holiday weekend. However, there were still 264 alcohol-related crashes in Texas, resulting in 14 fatalities and 19 serious injuries.
“It’s completely irresponsible and absolutely inexcusable to drink and drive,” said TxDOT Executive Director James Bass. “Finding a sober ride is easy, and it can save you from being arrested or from injuring or killing yourself or others. Make an effort to plan ahead for a sober ride this Labor Day weekend. You owe it to yourself and everyone else on the road.”
The Plan While You Can campaign includes a statewide tour featuring an interactive dodgeball game where participants avoid incoming “dodgeballs” as virtual drinks are added to the screen. As more drinks are added, participants experience how drinking can slow their reaction times as on-screen avatars begin responding more slowly to the players’ movements.
Visit SoberRides.org to find alternatives to drinking and driving.
Watch the TxDOT Plan While You Can campaign video:
