The annual Click It or Ticket national seat belt enforcement mobilization has been launched by the US Department of Transportation’s National Highway Traffic Safety Administration (NHTSA).

The campaign, which runs until November 29, aims to remind everyone that seat belts save lives.

In 2018, nearly half of the 22,697 passenger vehicle occupants killed in crashes were unbuckled – 52 percent of male passenger vehicle occupants killed were not wearing a seat belt, as compared to 39 percent of women.

“Seat belts save thousands of lives each year, and the Department’s Click It or Ticket initiative is a critical reminder that drivers should wear a seat belt every time they get behind the wheel,” said US Transportation Secretary Elaine L Chao.

Click It or Ticket especially targets young men in the 18 – 34 age group.