Speed is the number one cause of car crash fatalities in British Columbia (BC), killing 81 people every year.
Now, the Insurance Corporation of British Columbia (ICBC) and police are launching a month-long campaign focusing on speed and urging drivers to slow down.
Police will be targeting speeding and other high-risk driving behaviours during May and speed watch volunteers will also be set up in BC communities to remind drivers of the speed they’re travelling.
“Those who choose to speed excessively, change lanes aggressively, tailgate, disobey traffic lights and signs are willingly putting themselves and the public at risk for serious injury or death,” said Chief Constable Neil Dubord, Chair of the B.C. Association of Chiefs of Police Traffic Safety Committee.
“In May, police agencies and road safety partners across BC are using all available resources, including Intersection Safety Cameras and targeted approaches, to prevent deadly driving behaviours and remove high-risk drivers from our roads.”
