A new campaign is reminding drivers in Victoria of the increased risks they will face as more people get on the road with COVID restrictions easing.

The Transport Accident Commission (TAC) initiative, “Be the reason they get home safe” launched to coincide with Victorians being able to travel anywhere in the state for the first time in a long time.

“We are urging everyone to be extra vigilant when they hit the road as restrictions continue to ease across the state,” said Minister for Roads Ben Carroll.

“The message couldn’t be clearer – plan ahead, slow down, don’t drink or drug drive, put your phone away & make safe choices.”

Already 207 people have died on Victoria roads this year – nine percent higher than the same time last year, and police have reported an increase in speeding offences and collisions involving drink driving.

The campaign will run in the lead-up to Christmas and over summer as more people take road trips, visit family and friends and head to events.

This campaign is part of the Government’s Victorian Road Safety Strategy 2021-2030, which aims to halve road deaths by 2030 and put the country on a strong path to eliminate all road deaths by 2050.