Speeding and High-Risk Behaviors: Steering Drivers to Safer Actions

Research shows that aggressive drivers tend to be involved in more traffic collisions. And, above a certain minimum level of on-road competence, research shows that it’s a driver’s attitudes that make them much more likely to crash. It’s clear, therefore, that guiding high-risk drivers to safer on-road behaviors is crucial to achieve safer roads for all.

This webinar, timed to coincide with the speed-themed UN Global Road Safety Week (17-23 May), and presented in conjunction with the Global Road Safety Partnership, examines the effects of speeding, one of the most dangerous on-road behaviors. It will look at the relationship between minor increases in speed and collision outcome, and explain why speeding doesn’t always mean breaking the speed limit, or driving to the extremes. Additionally, it will consider other high-risk behaviors; in particular, the “triple threat” of speeding, distraction and fatigue.

The session also provides best practice guidance for managing speed, and other high-risk behaviors, among those who drive for work purposes, and explain how applying the “80/20” rule to driver risk helps organizations identify, train and coach their most at-risk drivers to safer behaviors.